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Under The Pressure Of Pressure, OEM Shoe Companies Fall Into Multiple Plight.

2010/8/27 15:49:00 50

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"How many factories in Dongguan dare to keep the price of their shoes for more than $10?"

Mr. Shaw, who has been running for several years in a shoe market in Houjie, Dongguan, said: "international high-end

Shoe brand

Orders from China are concentrated in some large factories. Large and medium sized factories mainly produce two or three US dollars of rubber for the emerging markets such as Asia, Africa and South America.

Plastic shoes

The profit margin is very low. After the outbreak of the financial crisis, orders for shoes at high and medium prices in foreign countries are reduced, and orders for customers are increasing. But the price of customers is very harsh. These orders are connected, which may enable enterprises to do business at a loss, and will not let workers do nothing.

Enterprises with the same worries as Mr. Shaw are numerous. Especially for Dongguan, which has long been concentrated in the middle manufacturing industry and relies too much on the international market, its industrial structure level is not high, its international competitiveness is not strong, and its independent innovation capability is weak.

At the same time, in recent years, with the rise of the cost of personnel, OEM shoe enterprises are under increasing pressure.

China has been known as the "world factory" by the world.

Whether clothes or not,

shoes

There are foundry factories for IT and electronic products, many of which are OEM for top companies in the world.

The shoemaking industry is a labor-intensive industry. China's shoe enterprises, based on cheap labor, promote the economic development of the world's brand shoe enterprises, but they can't get rid of the fate of OEM.

The international brand shoe enterprises put production into the developing small and medium-sized shoe enterprises, thus avoiding the waste of resources and putting more energy and energy into product design and promotion. They gained 90% of the total profit. However, the foundry shoes enterprises wasted huge manpower and material resources, but only enjoyed 10% of the profits.

And more international

brand

In order to pursue production volume, the working hours of the OEM workers are increasing.

Workers are not allowed to enjoy certain social benefits.

Can such a "corporate culture" make employees feel proud and proud?

It can be imagined that Foxconn's "jumping door" is the most powerful evidence.