China'S E-Commerce Triggered A New Round Of Capital Boom In 2010

　　 China Post layout e-commerce follows Baidu Lotte After the establishment of a joint venture, Taobao's launch of shopping mall and Electrical City, and the purchase of an online shopping mall by Su Ning Li, China Post joined the TOM group's B2C one-stop, comprehensive shopping website, which was launched in August 10th. The joint venture registered capital of 6 million yuan, of which China Post invested 3 million 60 thousand yuan, holding 51%; TOM Group invested 2 million 940 thousand yuan, holding 49%.

The China electronic commerce market monitoring report 2010 (download link: http://b2b.toocle.com/zt/baogao.htm) released by the China Electronic Commerce Research Center (download link: http://b2b.toocle.com/zt/baogao.htm) shows that the overall volume of e-commerce spanactions in China is on the rise in the first half of 2010. Among them, the impact of environmental factors, B2B e-commerce spanactions surge. The rapid growth of China's e-commerce industry has triggered a new round of capital boom.

China in the first half of 2010 Electronic Commerce The rapid growth of the industry has triggered a new round of capital boom. According to data from ChinaVenture group, in the first 6 months of 2010, the domestic e-commerce industry enterprises have completed 23 financing spanactions, with a total financing scale of US $331 million. The whole year is expected to exceed the highest level of 36 spanactions and total financing amount of 337 million US dollars in 2008.

In the past June, a total of 9 enterprises including red children, dream bazaar and only friends were announced to get venture capital, totaling more than US $100 million, the most active month in the history of the industry's financing. Domestic e-commerce industry blowout in June, many leading enterprises have announced that next year IPO... There are many signs that e-commerce seems to have entered the summer.

In the first half of the year, the third round of Jingdong mall's $150 million investment, and the two investments of 48 million 340 thousand dollars for happiness, have reached the PE scale. In addition, the listing of many e-commerce websites is becoming more and more clear, which has intensified the optimism of the market for the industry.

It is worth noticing that in the past year, the concept of "network financing" has been introduced into China from abroad. It has become a fashionable word in banking circles and e-commerce circles for a while, and B2B listed companies including Alibaba and Toocle.cn have tried different ways in this respect.

　　 Network financing It refers to the intermediary service for lending between enterprises and banks through the network. This kind of service has grown rapidly in the United States, and whether it can be applied in large scale in China has attracted widespread attention in the industry.

According to the "2010 (upper) China e-commerce market data monitoring report" released by the China Electronic Commerce Research Center, the total lending scale for SMEs in the first half of 2010 amounted to more than 7 billion 500 million yuan, of which Alibaba's loans to Ali amounted to 6 billion 800 million yuan, the amount of loans amounted to 29 million yuan, and the island of gold and silver was 70 million yuan. 2010 is expected to break through the "billion mark" for the first time, reaching a new high of 13 billion yuan.

The report shows that the Alibaba group's Ali loans still occupy the largest proportion of domestic SMEs' network financing, and the scale of enterprise network financing services such as Datong, treasure island and other businesses has expanded rapidly. At the same time, Internet business and Dunhuang network also try to provide network financing services. Along with China's e-commerce enterprises wading through Internet financing, it shows that they are no longer satisfied with simple information flow management, but go further into the capital flow and logistics operation of small and medium-sized enterprises, and deeply intervene in the trade and development of small and medium-sized enterprises, and explore new business models of e-commerce.

In this regard, the China Electronic Commerce Research Center believes that Alibaba, B2B, and so on, have been involved in the financing of the Internet, not only to alleviate the financing difficulties of SMEs, but also to increase their customer stickiness and enhance their user experience through a "network loan" value-added service.

In addition, Feng Lin, Internet and financial analyst of China Electronic Commerce Research Center, predicts that in the next 3~5 years, "network financing" will become another important e-commerce service area after information flow and logistics, and will develop in a more extensive and in-depth field. More and more third party e-commerce enterprises will set foot in this field and explore different modes.