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    Cotton Prices Rose By &Nbsp; The Clothing Industry Was "Quiet".

    2010/8/13 9:46:00 110

    Youngor

    Compared with the sharp rise in grain prices, the clothing industry appears silent.


    In Shanghai's Cheap Road clothing market, the "29 yuan" poster is not uncommon, but actually includes

    American Apparel

    The retail prices of brand clothing companies such as Jin Ba are all stable, and no one is willing to shoot the first shot of raising prices.


    According to the data released by the National Bureau of Statistics yesterday, the clothing category dropped by -0.8% compared with the same period in the eight categories of CPI, which is basically consistent with the public's feelings.


    In fact, clothing products do not lack the price tag.

    An industry insider said that the price of long cotton at the end of last year was 22 thousand ~2.3 yuan per ton, and now it is up to 29 thousand yuan per ton, and the fine cotton is about 15 thousand yuan per ton, and now it rises to 19 thousand yuan per ton.

    Cotton products accounted for a considerable proportion of the United States and Costa dresses and men's clothing are related to the first Financial Daily reporters, said that the current retail prices remain stable, will not raise prices.


      

    Youngor

    A group member said, though

    Cotton price

    The YOUNGOR group's ability to digest the cost increase is relatively strong. First, the procurement side is ahead of schedule, and when the cotton price is still low, it buys a lot.

    In addition, YOUNGOR group has its own garment factories and retail channels, and has strong pricing power.

    Therefore, in the first half of this year, the sales of YOUNGOR's domestic clothing increased by 16% compared with the same period last year, and the profit increased by 87%.


    Another industry insider said that the clothing industry is now facing fierce competition. Some people once joked that even if the national garment enterprises stopped working for one year, the clothing of the consumers would be enough for the whole country to wear for one year, so the clothing enterprises would not easily raise their prices. Even if the cost was rising, most of them would not be willing to start the first shot of raising the price.


    At present, sports products industry has a discount, and sports brand buying one get one activity has been staged frequently in prosperous commercial circles around the world. Li Ning Co is an exception.

    In June this year, Li Ning Co announced that the average retail price of footwear products increased by 7.8% in the fourth quarter of this year, and the retail price of clothing products increased by 17.9%.

    According to people concerned, Lining's price increase is not directly related to the rising cost of cotton and so on. The price increase is mainly aimed at enhancing brand positioning and narrowing the distance between pnational sports brands.


    People in YOUNGOR told our reporter that the price of products would not be ruled out in the future.


    He explained that a brand of foreign luxury brands sold to 2000~3000 yuan, and with the gradual improvement of YOUNGOR brand and quality, approaching foreign luxury brands, products have the need to raise prices.

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