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Guo Degang, A Cross Talk Player, Humorous "Into" Fashion Circles

2010/8/7 11:47:00 93

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Over the past few days, the famous SNS Guo Degang is wearing the photos of the Givenchy2010 spring summer African style T-shirt in the big domestic SNS communities. On the one hand, the big waist, the "pectoral muscles" are prominent, and the love of "eating garlic" is on the one hand. On the other hand, there is a handsome and tall handsome male model on the stage.

Some people think that "how Uncle Guo wears is also the image of private upstarts".

Armani

Zhou Libo, the model of Shanghai, has gone down. "Of course, there is a calm crowd who thinks that" this dress is not good enough to wear even a model.

However,

Givenchy

For a long time, some of the big names that "applauded" did not win a big deal, and suddenly got a high exposure rate, or free netizens' spontaneous behavior, so some netizens suspected that the event itself was a speculation that was deliberately planned by the brand.

This possibility is very low in my view. It is necessary to know how much courage it takes to enable a "non famous crosstalk actor" who is so rich and so fond of temperament to endorse a first-line brand, and how accurate it is to grasp the psychology of grassroots netizens.

This is like "Fengjie" again red, and no clothing brand will dare to use her as an endorsement, because in addition to the inherent temperament, the most basic requirement of dress endorsement is beauty.

If you do not want to use middle-aged people as the main Target, Givenchy will never make such a mistake.

This brings out the old topic of fashion and stars.

Far from Audrey Hepburn and Ferragamo, there are nearly Heidi Klum and Victoria 'sSecrets, Lady Gaga and AlexanderMcQueen high heels that have made her wrestle.

There is always a match between famous brands and celebrities, and the relationship between first-line brands and only the first line stars.

Besides celebrities' fame, temperament, image and positive health are all factors that must be considered when luxury brands sponsor celebrities.

However, after all factors are combined, we will find that there are not many male and female celebrities in China.

Over the years, Faye Wong and Maggie Cheung have really failed to think much of the fact that they can really discuss and attract people to learn about clothes.

It is the mainland women who often wear the wrong clothes to wear the thunder on the important occasions, or even draw the domestic designers away from the Shanzhai scandals. Occasionally, such stars like Gong Li and Zhang Ziyi seldom make mistakes, they have become top fashion students, and they can not even mention the fashion stars.

The "elephant legs" by netizens joking, Bing Bing and "shaving" Bing Bing are the mainland stars who appear at the top of fashion party at the highest frequency. Each appearance is not shabby nor big. However, apart from the iconic perfect and heavy makeup, the pursuit of safe long skirts will always make people feel that there is little breakthrough or "strange" fashion soul.

Jean PaulGualtier, a fashionable fashion designer, designed concert costumes for Leslie Cheung. He used to be the image director of Madonna's world tour.

In the Chinese world, it is hard to find such an appropriate cooperation.

Chanel has fully supported Zhang Ziyi, and then has nothing to do with the "fraud donation gate" incident. At the beginning of the year, Fan Bingbing's high-profile Paris LouisVuitton show was criticized by netizens as a "Mask" ice.

High fashion brands and celebrities are occupying a large number of fashion magazines. At the same time, in what degree and direction have they affected the consumption crowd, it is hard to measure.

Vinci, which has never been able to talk much about the brand, has recently been imitated by the series of advertisements that UniqloT's cultural line and Han Han and Wang Luodan cooperate with. It has inspired countless netizens to create passion. From the "too many sets of Huang Xiaoming" to "sister Furong", the spirit of this series has been widely expanded. Both stars and grass roots, sharp and humorous, can be regarded as a masterpiece of fashion + pop culture + celebrity concept marketing.