Helping Children'S Shoes To Cooperate With The National Table Tennis Competition Again

On the recent brand of "brand new strategy, high quality 2010 autumn and winter product order meeting", assistant general manager Hou Jing Guo announced that he will continue to sponsor the National Junior Table Tennis Championship. This is another big step in helping the "2009 National Junior Table Tennis Championships" to help on the road of sports marketing.

The National Junior Table tennis tournament is sponsored by the National Sports General Administration table tennis management center. As the youngsters' table tennis tournament at the highest level, it is one of the top events in China's youth related competitions. It is also one of the reference competitions for the national team and the Olympic team to select seeds. After years of development, the National Junior Table tennis tournament has become the cornerstone of the Chinese table tennis league, and the steady flow of talent has also ensured the vitality of the league.

Speaking at the ordering meeting, the Organizing Committee of the National Junior Table Tennis Tournament stressed that the reason why we chose to help the brand as a strategic partner is to consider the thirty years of promoting the industry's progress and brilliant achievements: we have over 20 enterprises' patent technology; we have built our own research institution, the Chinese student sports shoes Research Center, and won the "national inspection free product" and "China well known trademark". On the other hand, it is attracted by the business philosophy of helping young brands, China strong, and its brand spirit to help Chinese teenagers grow and guide the mental health of young people in China coincides with the ultimate goal of competitions. The joint efforts of both sides will not only help improve the brand awareness of the gang and teenage table tennis championships, but also accord with the series of policies and regulations that the State supports the development of sports industry and calls for national fitness.

It is understood that in 2009, the Organizing Committee of the National Junior Table Tennis Championships and the help Gang brand reached an in-depth cooperation on the organization of events, the provision of equipment, the naming of events, and the building of the champion team training base. The event has been highly valued by the State General Administration of sports and widely participated by the public. According to authoritative statistics after the games, the team attracted 34 teams from 31 provinces and cities nationwide, and the number of participants reached an astonishing more than 1000, affecting millions of young table tennis enthusiasts. The scale of the competition, the broadcasting specifications and the degree of concern have climbed to an unprecedented height. {page_break}

It can be said that the 2009 year table tennis "small ball brand diplomacy movement" has achieved an unprecedented success. With the experience of successful sponsorship, he has confidence in tacit cooperation with the Organizing Committee of the competition, bringing a splendid event to the table tennis fans and contributing to the development of Chinese table tennis.

Taking a look at the development process of the thirty years of brand promotion, apart from the continuous innovation in technology research and development, the continuous innovation in marketing and marketing has also made remarkable achievements: helping to take the lead in the operation of independent brands in the industry and bidding farewell to the OEM production; helping Deng is also the first brand in the children's shoes industry to use "champion endorsement + CCTV advertising" and occupy the commanding heights of brand promotion at the same time. The sponsorship of the National Junior Table tennis tournament is another innovation to help in sports marketing. With the injection of huge amounts of money, the march of many adult shoe brands has also faced fierce competition. Turning blue ocean into red sea is the trend of the times. Who can take the key first step at this time will be able to achieve one step ahead and take the lead step by step. And the state "strive to develop sports competition market, actively cultivate sports intermediary market, expand and strengthen sports goods industry, and coordinate the promotion of sports industry and related industries' interactive development" policy, once again pushed the help to the leading position of leading the development of the industry.

In August 2010, the famous tourist center, Qiandao Lake, Hangzhou, and the help of the 2010 National Junior Table Tennis Championships, will become an exclusive event for teenage table tennis enthusiasts. The organizing committee looks forward to helping the brand and expecting Chinese teenagers to wait.