PEAK CSR And Performance Are Rising

Recently, the international authoritative certification body BV (BI Wei) officially released its certification report on PEAK's 2009 social responsibility report, which shows that PEAK has achieved remarkable results in the past year in the field of CSR.

In today's CSR as an important part of brand core competitiveness, PEAK's compliance with the promised CSR will lead the development trend of the industry's social responsibility.

The industry generally believes that the China Environmental Protection Industry Association issued the "Green Star" environmental award in the PEAK social responsibility report conference. It is the environmental responsibility of the sports industry that will become a positive signal of the general trend of the industry.

Corporate CSR and performance are climbing

PEAK Corporate Social Responsibility Report 2009 is a comprehensive and complete corporate social responsibility document issued by PEAK following the international standard after its first social responsibility report.

It introduces in detail how PEAK is committed to becoming a representative corporate social citizen in China's private enterprises through the perfect social responsibility strategy, ideas, goals and mechanisms. It embodies the idea that PEAK has been pursuing economic benefits and environment and society three mutually balanced, promoting each other, and promoting the sustainable development of society with the development of enterprises.

At the same time, the report once again showed the good performance of PEAK in the year of listing. In 2009, PEAK's turnover increased by 51.6% compared with 2008.

In connection with this, PEAK's social responsibility report this year also has a more mature perspective and more rational thinking.

The 2009 report mainly consists of four parts: report policy statement, company profile and governance, social responsibility strategy and management system, and social responsibility performance disclosure including environmental protection, employees, supply chain management, products, shareholders, government and community and social welfare seven aspects.

More comprehensively and deeply unveil the curtain of the social responsibility system of the sports industry in the new era.

Xu Zhihua, PEAK sports CEO, said: "corporate social responsibility is an indispensable part of PEAK strategy. In the past twenty-one years, we have carried out corporate social responsibility unswervingly. Even in the most depressed period of the global economy, no compromise has been made.

As a leader in the field of basketball equipment, PEAK has made unremitting efforts to promote environmental protection, employee friendly care, technological innovation, invest in future education and contribute to a better community, and is committed to becoming a social citizen model for Chinese private enterprises.

PEAK always follows the principle of "creating an international brand and doing the right thing", bringing corporate social responsibility into the overall strategy, and jointly promoting the socialization of corporate responsibility and promoting the harmonious development of Chinese society.