American Popular Clothing Online Sales Website Financing $19 Million 800 Thousand

July 1st, according to foreign media reports. Fashion apparel online Sales website Mod Cloth recently raised $19 million 800 thousand through second rounds of financing. The current round of financing was led by Accel Partners, a venture capital company. The investment included the Floodgate and First Round Capital that had already been invested. According to the investment agreement, Accel Partners partner Dylcia Glu Lanzeta (Theresia Gouw Ranzetta) will join the Mod Cloth board.

Mod Cloth, founded in 2002, sells fashionable clothing for young ladies through its website. A founder member Eric Koger (Eric Koger) and Susan Greg Koger (Susan Gregg Koger) are husband and wife. The company has been profitable since 2009.

Mod Cloth plans to use the financing to improve its inventory and sales capabilities, and Eric Koger said the biggest problem is that there is often a shortage of hot clothing. In addition, the website It will also add some social functions, including a more powerful voting mechanism.

Mod Cloth currently has more than 150 employees. The company will open new offices in San Francisco and Losangeles.

Supplement:

According to the French Fashion Institute, 15-29 year old French young men spend almost the same amount of clothing on clothing as women of the same age. But the most costumes in their wardrobe are jeans.

The data show that French young men are concerned about their own image just like their female counterparts, but it will not take so long to choose clothes.

The study also pointed out: "young men are keen on Collecting fashion information, and they like to get information from television and brand advertising." Blog and fashion websites are also more popular with young men than magazines.

Among the top three costumes for young men are jeans, shoes and jackets. A typical young man's wardrobe has an average of 18 T-shirts, 12 shirts, 8 pieces of crying, 6 pairs of sports shoes and 4 pairs of other shoes.

Women pay more attention to price and quality than men. More than 60% of men pay more attention to brand, while only about 40% of women pay attention to brand.

15 to 29 year old men's favorite street brands include Nike and Adidas sneakers; Levi 1; s, Diesel and Replay jeans. High end brands are Arman, Boss, DiorHomme and Gucci.

French men generally spend 15% less on clothing than women, while data in Italy and Britain are 30% and 42% respectively.