Yantai Boys Shop Sells Creative Fabric Toys For Thousands Of Yuan
A 22 year old boy is not only in love with manual sewing, but also able to sew out various forms.
Creative cloth toys
In addition, the company has applied for patents to the registered trademarks of the products, and more than 30 domestic and foreign affiliate stores have received more than 1000 yuan a day.
With curiosity, reporters approached the great boy of personality yesterday to explore his entrepreneurial story.
Self Description:
major
Combine with hobbies
My name is Ye Cheng.
In 2004, I went to Beijing to study art, where I came into contact with original cloth toys.
In 2008, I started to try it out, and soon got the recognition of the market.
In 2009, I returned to my hometown of Yantai to seek greater development.
In the past 2 years, I have created tens of thousands of handmade creative toys. There are both physical stores and online shops in the sales outlets, which include more than 30 cities in Beijing, Shanghai, Guangzhou, Wuhan, Qingdao and some other cities abroad.
I fell in love with handwork, bringing me inspiration and inspiration.
In the noisy world, we look for ourselves and return to ourselves from a small number of objects, retaining the attitude of life that is full of love and innocence.
Today, with the severe employment situation, I am very glad to combine my major with my hobbies and find my own way to start a business.
Finding confidence in the first booth
During the 2008 Olympic Games, Beijing, such as joy city and Nanluogu Lane, was held.
Original market
The more than 200 stalls from all over the country have produced many native and hand-made original products.
Seeing the original works of originality, Ye Cheng decided to try it out.
He bought some rags at the cloth mill, and went back to his home to try to splice small ornaments, ornaments, etc.
The unsatisfactory seam was removed, the seam was removed, and repeated attempts were made.
"For the first time, there was no work left, and the market gave me confidence. I decided to go ahead."
Ye Cheng said.
In this way, he made cloth from rags, and made $5 worth of creative cloth toys from a small ornament of $10 and $1.
Artistic skills inspire creativity
With Ye Cheng's original hand made cloth original toy, the reporter was somewhat surprised. How did a big boy's needlework become so fine and his work was full of spirit.
There are hundreds of toys in the series of rabbits, with a wide range of practical applications, such as pillows, mouse pads and backrest.
To say needlework, his mother smiled and said that Ye Cheng liked to play with these things from an early age.
Where does the inspiration come from? Ye Cheng said that he had been studying art for many years, and he mainly focused on realistic oil painting, and he was good at fine brushwork.
It is precisely after these years of professional learning and artistic understanding that there has been some Reiki in the production of handmade works than ordinary people, and it is this creation that won him the market.
Registered trademark creates brand chain store
In his toys, reporters saw a small label sewn at the corner.
Ye Cheng said that since he went to the pioneering Road, he had to go further. He deliberately sought out a business friend who did business planning for him.
A registered trademark is a prerequisite for further development. Recently, his trademark has been registered and will soon get the certificate.
Ye Cheng said that the problem now is that a person is too busy to design models and sewing works. It is common to stay up until 1 in the morning.
To this end, he asked a few of his neighbours to help him with the piece wage.
At present, while expanding the product category, he is planning to open a store in Yantai and take the road of brand chain, hoping to go farther and farther away.
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