Shaoxing Warp Knitting Enterprises: Strong Bones And Strong Bones At That Time

From the first half of the year Raw material Price increases, RMB appreciation, Labor cost By increasing the superposition of other factors, Shaoxing's warp knitting enterprises are experiencing an unprecedented test to the international financial crisis in the second half of the year. Recently, the state has adopted a series of positive measures to deal with these difficulties. In particular, the State Council's newly promulgated 6 policy measures to promote the healthy development of the textile industry have doubled the confidence of Shaoxing warp knitting enterprises.

"With the strong support of the central and local governments, we have more confidence in development. If we strengthen our strength and strengthen our strength, we will be able to turn challenges into opportunities." In the face of the impact of the international financial crisis, most of the warp knitting enterprises in Shaoxing still expressed optimism.

Product innovation, technology upgrading, Conserve energy,reduce emissions Such transformation and upgrading are no longer confined to oral matters. At present, enterprises are performing a transformation and upgrading of "Eight Immortals crossing the sea".

Huaxin home textiles: innovation has high profits

Product innovation is an important way for enterprises to transform and upgrade, and it is also a necessary factor for enterprises to get high profits. Walk into the showroom of Zhejiang Huaxin Home Textile Co., Ltd., more than 3000 kinds of warp knitted curtains and table cloth samples are dazzling. "80% of the profits of our products are achieved by R & D and innovation." Hu Mingshui, chairman of the company, said proudly.

In order to improve the ability of innovation and deal with the current crisis, Huaxin home textile has insisted on long-term quality training for more than 100 R & D personnel on the one hand, and often invited experts from Donghua University and Zhejiang Sci-Tech University to come to the factory for training and guidance. At the same time, the company has invested tens of millions of yuan in product research and development every year. According to the international trend, thousands of new products have been developed. At every famous textile exhibition such as Guangzhou Fair, Huaxin home textile will become the target of many international famous brand enterprises. "We have just developed 10 new flower types this month, and the sales are expected to be around ten million," he said. Ye Xin, director of home textiles design department, introduced to "textile and clothing weekly".

"On the other hand, the company has introduced advanced production equipment, improved the quality and grade of products, and made the application range of product design larger." It is understood that due to equipment constraints, many new products have been developed, but they can not be put into development and application very quickly. To this end, Hua Xin home textile invested about 10000000 yuan, and imported advanced warp knitting machines and high-end embroidery machines, greatly improving the speed and market coverage of new products.

Wen Xiang home textiles: domestic and foreign grasp

The state invested 4 trillion yuan to expand domestic demand and stimulate the domestic economy, which is good news for the textile industry. Wen Xiang, manager of the foreign trade department of the home textile company of Hong Mengfei, said that while relaxing the foreign market, the company is expanding the domestic market with the help of the "Dongfeng" of expanding domestic demand, so as to alleviate the impact of the financial crisis on enterprises.

In the international market, the company has maintained a small upward trend through many years of brand effect and excellent products. In September alone, the company exported 5 container curtain fabrics to Germany, with sales exceeding 100 million yuan.

In the domestic market, although the domestic real estate market is weak, the decoration market is slightly lagged behind, the market demand space is relatively large, and the demand for warp knitted jacquard fabrics such as curtains, sand releases and tablecloths is still undiminished. To seize this point, Wen Xiang home textile not only sets up marketing windows in big cities such as Shanghai and Shenzhen, but also plans to set up marketing points in cities above the county level. Relevant personnel of the company also revealed that enterprises are turning their attention to the rural market and cultivating a larger rural consumer market.

Wynn warp knitting: benefit from technology

Many other warp knitting enterprises in Shaoxing have improved their operational efficiency by improving the technological process, and production costs have been declining. Zhejiang Yongli Warp Knitting Co., Ltd. is a fast developing enterprise relying on science and technology, with more than 500 production process patents. Zhou Youqin, manager of Wynn warp knitting, said: "under the pressure of rising production costs, the company effectively reduces the cost and profits by actively improving the technological process and improving the quality of employees." Relying on the improvement of technological process, the company can save 2 million yuan a year and increase profits to 2 million 500 thousand yuan. In Wynn's warp knitting, more than 150 technological processes have been improved, more than 150 technological processes have been improved, production efficiency has nearly doubled, and the defective rate has dropped to the lowest level in the same industry. Wynn warp knitting has gradually become the leader of Shaoxing County warp knitting enterprises.

Jin Chan home textiles: implementing standardized production

Jin Chan's home textile implements standardized production to maximize production efficiency and directly drive enterprise profits to rise. In order to deal with the current crisis, from the beginning of the year, Jin Chan home textiles began to collect the standards of the European and American jacquard warp knitting market. At the same time, with the production and sales experience for many years, a set of relatively perfect production standard of jacquard warp knitting industry was worked out, and the production was strictly regulated according to the standard.

In the second months after the standard production, Jin Chan's home textile received a letter from an American customer who praised Jin Chan's home textile products in his letter. "Foreigners are most afraid of production is not standardized, so our standardized production came out, on the one hand, their production constraints, on the other hand also won the favor of foreign customers." Yang Wei, general manager of the company, is full of confidence in the future of standardized production.

In Shaoxing's warp knitting enterprises, more and more enterprises have recognized the relationship between challenges and opportunities, and actively adopted product innovation, expanding domestic sales and implementing standardized production, so as to find their new positioning and new economic growth point from the crisis.