Shoe Enterprises Vigorously Promote The Integration Of Shoes And Clothing

In the market of children's wear, more and more mature brands have adopted extended development, a brand of various products, and made various linkage between clothing, shoes, hats, accessories, toys and so on.

In some brands of children's wear shops, we can see that we can get all the children's products we want in a store.

Nowadays, the market of children's clothing is thrived, and every brand of children's clothing or children's shoes is no longer satisfied with making a single product. They want to make their own brand into a comprehensive brand with rich product categories, and expand the market share in the sales of various categories.

Development of children's clothing products to promote integration of shoes and clothing

Most of the children's shoes and clothing brands are only good at making children's shoes or children's clothing, and most of them have large limitations and have not yet achieved industrial integration.

In Jinjiang, where sports shoes are popular, most of the children's brands are mainly children's sports shoes.

In the past two years, Jinjiang children's shoes brand, which is in the forefront of the domestic children's shoes market, has been developing rapidly and has launched the children's clothing project at the same time.

Last autumn and winter, after many children's shoes were fully prepared, they launched their children's clothing series for the first time in the spring and summer order meeting in 2010, and went to the integration of children's shoes and children's clothing.

Since the end of last year to the beginning of this spring, the first batch of hornets' shoes and clothing integrated stores has been appearing in various parts of the country.

After the official launch of the children's wear series, bumblebees clearly put forward the brand image of children's shoes and clothing, which is the first entertainment, intelligence and fun in China.

Some children's shoes and children's clothing integrated operation earlier enterprises have made full preparations.

Last September, Zhejiang Tian Hao children's Articles Co., Ltd. set up the ABC brand operation management center, which is responsible for the operation of ABC children's wear and children's shoes.

In November last year, ABC held the first large-scale ordering meeting after the integration of shoes and garments. ABC children's shoes and children's wear began to be integrated and promoted abroad, and the spring summer clothing series was introduced to the market this spring.

As a professional manufacturer of children's shoes for 24 years, it has launched a series of children's clothing with sports and fashion as its style. More products have been put on shelves in 2010, enabling the children's life hall to provide one-stop shopping service for the 0~16 year old crowd, with children's shoes and clothing as the leading role.