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    Interpretation Of Future Popular &Nbsp; Paris International Garment Show September Blooming

    2010/5/25 14:17:00 43

    Paris International Garment Exhibition

    On ~7 September 4th, the 120th Paris International Garment Exhibition (PRET A PORTER PARIS, abbreviated PAPP), which has a history of 60 years, will be held in Paris, France.

    The exhibition is located in the clothing and clothing based products exhibition and business negotiation. It brings together the famous clothing brands from all over the world to show the spring and summer clothing of the 2011 season, and the fashion show is showing the latest fashion trend.

    Famous clothing companies and large department stores and retailers all over the world come to make plans and negotiate orders every year.


    It is reported that the fashion forum will also be held during the exhibition.

    This year's fashion trend forum will interpret the trend of 2011 and the next quarter based on the area of 550 square meters.

    The authoritative trend research center from France will analyze in terms of color, raw materials, image and modeling to illustrate the seasonal vane of the two themes of "simplicity" and "richness" in 2011.


    Paris International Garment Exhibition (PAPP) is Europe's largest and oldest clothing and related products comprehensive exhibition.

    The exhibition will be held two times a year with a total exhibition area of 80 thousand square meters. It will be a professional exhibition featuring women's wear and accessories. It will be divided into eight theme pavilions.

    Positioning is both fashionable and practical in the middle and high-end price of women's clothing areas, and it can provide direct access to the European market for Chinese dominant enterprises with the ability to design and operate and high-end clothing.

    It also builds a platform for directly entering the European market for China's dominant enterprises with the ability to design and operate and middle and high grade garment making.


    In the recent exhibition, more than 15000 clothing brands and designers participated in the exhibition, of which more than 300 new brands.

    16 professional fashion shows will be held during the exhibition.

    The exhibition attracted 45000 major European trading companies, large shopping malls, chain stores, large department stores and famous purchasing groups and professional buyers and planners from 50 countries in the world. Among them, there are many international agencies such as Paris old Buddha, Japan's Gap and international.

    In addition, the number of buyers in Italy, Japan, Spain and the United Kingdom has increased compared with previous years.


    At the 2010 autumn and winter clothing exhibition in January this year, 30 Chinese exhibitors entered the exhibition. 98% of the exhibitors met new customers, 50% of the exhibitors signed a preliminary cooperation agreement, and 100% of the exhibitors thought the exhibition was well organized.

    Over the years, a good sale price from the Paris International Garment Fair and the high quality customer resources have become an important support for the development and upgrading of Chinese exhibitors.


    The 60 year old Paris international clothing exhibition (PAPP) still maintains its vitality and prosperity. What is its charm?

    Antoine Gallon, marketing manager of Paris International Garment Exhibition (PAPP), said: "the clothing and apparel industry is very good. In every part of the world, there are new and old brands alternately updated every day. The whole industry is developing vigorously. This is the fundamental reason for the existence, growth and development of this exhibition.

    In France, there are about 13000 department stores, stores and shops, and a huge distribution channel is also a guarantee for the number of exhibitors and spectators.

    Of course, as a sponsor of the exhibition, our team will always understand the trend of the market, pay attention to the hot spots of the market, and constantly adjust the layout and theme of the exhibition. This is also an important reason for the success of the exhibition every year.


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