Uncover The Achievements Of "Grassroots Network Business" Business Legend

Chinese netizens who used to create hits only for others are now making use of the Internet to create wealth. The Internet combined with the traditional retail industry has made the Internet business a success.

"Network business", as the name suggests, network businessman.

They are different from traditional businessmen. Most of them do not have enough funds, no physical shops, or even warehousing goods.

They rely entirely on the invisible and advanced platform of the Internet to build their own commercial Dynasty on the Internet.

"Grass roots Internet merchants" is the main body of this group. China's 20 million grassroots netizens are increasingly becoming the main force of the two wave of entrepreneurship in China's Internet.

It is their original intention that "originates from grass roots and serves grass roots".

They are spreading on the vast grassland of e-commerce in China with the spark.

Wall Street predicts that the Internet will bring us $20 trillion market in 2020, while Morgan and Stanley believe that 70% of business pactions will be carried out through the Internet in the next 20 years.

According to the survey conducted by the China Electronic Commerce Association, China's Internet operators now create GDP more than two hundred billion yuan per year.

Internet business has become another main force to stimulate the social economy.

It is nothing new for ordinary people to create wealth through the Internet.

There are unemployed young people who sell a shopping bag of environmental protection for 180 million yuan, and have developed 30 thousand women's underwear online stores to more than 40 online franchisees and 3 offline female franchisees.

According to the Alibaba Survey 2006, nearly half of the online shoppers earn more than 30 thousand yuan a year, of which 20% earn more than 100 thousand yuan a year.

After entering the era of Internet merchants, the myth of heroes' wealth creation will no doubt be replaced by ordinary people's wealth creation. The grassroots businessmen group growing up in China's e-commerce will be closer to us. No one can ignore the economic strength of this grassroots group.

Examples of grass-roots wealth creation are everywhere. While we are lamenting their success, we are more concerned about their success track and the story behind them.

The achievement of "grassroots network entrepreneurs" business legend

Xiao Xuan (net name) was originally a common software salesman in Nanjing. He opened a network shop on Taobao online in his spare time and sold some computer accessories.

At the beginning, the original intention of opening a shop was just because Taobao did not have any cost to open a shop, and ran every day in the computer city to get a relatively low price.

But the sale of computer accessories on Taobao is so numerous that it has made a lot of money in a few months, but there is not much money in pocket money.

Is it true that the myth of Internet wealth creation is not related to itself?

Xiao Xuan hesitated.

On the day of March 06, Xiao Xuan found that an introductory article on Sina laptop's colorful stickers was found. This new product will be a promising product.

So he searched on Taobao and found that there was no such product. Fortunately, the name of the product manufacturer was noted on the report.

So he hugged and tried to call the Beijing crown prince Digital Corporation, which asked for the product.

When he learned that this product was an innovative product developed by digital self research, and he rarely had similar products abroad, he immediately expressed hope that he could become a seller of the company.

The company was infected by his entrepreneurial passion and agreed to enter Taobao as the first seller of notebook stickers.

Xiao Hsiao, seeing the future of this product, is naturally unwilling to sell on the Internet only. So he takes advantage of the place close to Zhujianglu Road. In his spare time, all his family is in Zhujianglu Road, selling the digital dazzle stickers.

After several months of hard work, Xiao Xuan's monthly profit has been able to reach several thousand yuan. He feels that the Nanjing market should have a better development.

So he found the Digital Corporation, suggesting that some of the ultra low end users in Nanjing want to provide cheaper color stickers, so that more people can participate in the notebook computer decoration industry.

He wants to produce low-end color stickers in Nanjing.

But Digital Corporation has not agreed with him because of its high demand for product quality.

After two months of frequent communication and efforts, Xiao Hsiao also contacted some businessmen in Shanghai and surrounding areas, raised 50 thousand yuan to start the capital, and once again came to the Digital Corporation.

Xiao Xuan finally talked about the Digital Corporation, which allowed the company to teach him how to make the low-end laptop color paste technology and small-scale production technology.

With the support of the company, a low-end laptop with Xiao Hun's own brand has finally appeared. In order to thank and commemorate the help and support of Digital Corporation, Xiao Xuan named it "ghosting".

After the success of Xiao Xuan's online store, he used the same mode to sell the low-end laptop color paste production technology to Shanghai, Changchun and other network operators, and created many low-end brands such as "smart heart", "Book paste", "cool post" and so on.

In 2006, the notebook computer decoration industry formed the concept of imported products BOOKIT, Beijing's digital crown as the leader, and many small brands as the complement of the industry pattern, and its products covered all kinds of high and low end sectors.

Because there is no core technology and advanced equipment, Hsiao Hsiao can only provide customized services for individual users and sell color stickers.

After we interviewed Xiao Xuan, we came to the Digital Corporation of the success of Xiao Xuan.

When we asked Xiao Hsiao to teach him not to be a competitor, he said, "we were worried about that at the time.

Later, in order to better develop the whole industry, we can make more grassroots network operators like Xiao Xuan can succeed. And this year, the government also calls on our enterprises to shoulder social responsibilities and give back to society, so we decided to support them energetically.

Of course, the equipment for making colorful stickers is expensive, and it is impossible for them to do well with their sales ability.

We developed a low-end manufacturing technology according to their actual conditions.

First of all, we help them to contact some advertising inkjet companies, and use inkjet technology to help them produce cheap color stickers.

In this way, the cost of a color sticker made by them is only 3 yuan / Zhang. Even if they sell at a price of more than 10 yuan, there will be great profit margins.

But the only drawback is that the quality is not guaranteed.

When asked if they would worry about their surpassing, Xiong said: "most of the sales of color stickers on Taobao are supported by us. Although grassroots entrepreneurs can achieve their own fortune, after all, they are individuals, and they can not achieve regulation and specialization in technology, R & D, production capacity and services.

They are currently limited to providing services to individual low end users. As a supplement to us, we welcome their existence and development.

As we are now active in the notebook computer decoration industry, a few small brands are all supported by us. Without their efforts, we can not let the colorful stickers blossom everywhere, so that we can get the numbers known.

At the end of the interview, at the request of reporters, Xiong also put forward a hope for these small business entrepreneurs: they hope that they will take quality as the standard, customer as the core, fairness as the principle, service as the guarantee, and don't abandon the interests of customers instead of blindly pursuing money.