Roman Fashion Casual Suit Makes Men More Energetic.

The world

Net]

The Luo Meng group, who claimed to be one of the inheritors of Hong Bang tailor's art, has gone abnormally high.

Route, the introduction of leisure suits, this "change" attracted industry attention.

Hong Gang tailoring skills have always been the main production of "classic suit".

It's not the red gang's tailoring skills.

Traditionally, casual suits are a contradictory formulation.

According to the insiders, the "high quality casual wear" launched by the Luo Meng group is an innovation of Ningbo's red tailor's skills under market pressure. This also indicates that the red gang tailoring skills are now catching up with the leisure trend.

In traditional people's impression, Western-style clothes are not leisure, nor do they.

。

Luo Meng "

Casual suits seem contradictory.

And this anti traditional move seems profound.

In Ningbo

In the past, Luo Meng and PE Luo Cheng have always called themselves the inheritors of Hong Bang tailoring skills. Their tailoring techniques are all derived from the red gang tailoring technician Lu Cheng Fa Fu.

For a long time, the products of Hong Bang tailoring skills are mainly concentrated in suits and western trousers.

Last Thursday, however, Luo Meng changed his "orthodox, solemn" suit brand positioning and subverted "leisure".

Western style clothes, and invited star Jimmy Lin as brand spokesperson.

Many in the past

Unlike the casual wear such as jackets and coats, the company launched a "casual suit" this time.

It combines the concept of casual clothes with the appearance of suits.

Luo Meng group also invited Fan Kaiqiang, who has returned from studying in the US, as president.

Fan Kaiqiang said that ROM hired Jimmy Lin as spokesperson, that is, to take the fashion and the young line, and expand the consumer brand of Luo Meng's traditional consumer suit to a more dynamic consumer group.

"We have prepared the right age for men of all ages.

We should let men between the age of 20 and 60 choose Luo Meng.

。

The introduction of leisure fashion suit series is to expand the casual wear market that young people like.

Fan Kaiqiang said.

The reporter understands that unlike the classic suits made by the Hong Bang tailor's traditional crafts, the "casual fashion suit" introduced by Luo Meng is more close to the clothing pattern. In the style design, the "big collar" and "metal edge" are used, and the bright colors used in the selection of fabric colors are more vivid than the classical suits.

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Editor: zhanglihong