Li Bingbing Endorsed ADI's "Me, &Nbsp, Myself" Women's Training Shoes.

Adidas, the world's leading sports brand, announced that it will formally join hands with the famous Chinese young actor and Taiwan Golden Horse Award actress Li Bingbing to launch the Adidas women's spring and summer market in 2010. Miss Li Bingbing will officially serve as spokesperson for the Adidas women training series "Me, Myself." in March 2010 and cooperate with a series of brand promotion activities.

In 2009, Adidas women's training series launched the "Me, Myself." market activities for the first time, with the theme of "Who is next 'Me, Myself" as the main star selection campaign, which aroused the enthusiastic participation of female consumers. Continuation of the previous craze, the Adidas women training series deepened the concept of "Me, Myself." in 2010, encouraging women to awaken their inner vitality and vitality through exercise, release the energy of "self" and achieve a better self.

Adidas launched Li Bingbing as the image ambassador of women training series, hoping to convey the concept of "Me, Myself." to female consumers better through a clear image. Mr. Bi Baoyuan, vice president of Adidas Greater China market, said: "miss Li Bingbing's extraordinary success in performing arts stems from her persistent pursuit. Her success is a good interpretation of Adidas's" no impossible "brand spirit. At the same time, her passion for sports and her confident and graceful female images vividly depict the modern women's self exploration and promotion. We very much hope that miss Li Bingbing will pass on the brand spirit and idea that Adidas has respected, and share and experience with more women consumers.
 

The movement brought Li Bingbing and Adidas together. Unlike the image before the screen, Li Bingbing is very fond of sports in her life. She once claimed to love yoga as much as her love for performing arts. Four years of yoga practice helped her increase her confidence and calmness. The magnificent turn of the movie and the active commitment of public welfare underlines the belief that Li Bingbing is "no impossible". The movement brought Li Bingbing and Adidas together. Turning to the mission of joining the Adidas sports family, Li Bingbing sincerely said: "I understand that Adidas is a brand that can really be close to women's sports needs and provide comprehensive and reliable sports support. I hope that through this cooperation, the movement of Adidas women's health, elegance and self-confidence can be spread to more female consumers, so that they can exercise more healthily and beautifully and achieve a better self like me.

Adidas invited Li Bingbing to be the ambassador of the women's training balance series and aerobic products. In addition to the recognition of professionalism and comfort of the series, Li Bingbing, who is very experienced in fashion modeling, is also generous to share with you the fashion experience of sportswear. Li Bingbing especially recommended the 2010 spring and summer balance series. The soft and fresh light color system highlights the feminization characteristics, and facilitates the design of the overlay to provide more creative space for the dress, so that fashionable women can shine every moment.

Join Adidas's "Me, Myself.", together with Li Bingbing to achieve a better self.

Source: newsletter Asia