XTEP'S Third Season Orders Will Increase The Amount Of Shoes.

XTEP international, China's leading sports and sporting goods company, completed the third quarter 2010 XTEP ordering conference in Hefei, Anhui, with more than 5000 distributors and franchisees. The annual increase in orders is 23%.

Among them, the order amount of clothing products increased by 25% year on year, while footwear performance increased by 22% year on year. The number of two kinds of products recorded double-digit growth, and the average selling price increased by the number of units.

Among the major product lines, the number of running shoe orders developed by the group grew significantly, increasing by 40% year on year, its number increased by 30%, and the average selling price increased by 10%.

Ding Shuibo, chairman and chief executive officer of XTEP, said: "the economic climate has been warmer, and China's domestic demand continues to be strong. XTEP recorded an ideal increase in the first three quarters of 2010.

Recently, XTEP has also sponsored the England Super Soccer League Bermingham football club, becoming the first Chinese sports brand to appear in the Premier League, which has made an important step for the internationalization of the brand.

In the future, XTEP international will continue to implement the spirit of "let sports be different" and introduce different fashion sports products to bring different sports enjoyment to customers.

XTEP follows a diversified design style. In the third quarter of 2010, it continued to launch multiple product lines, including 408 garments and 328 shoes.

In response to the company's emphasis on running shoes, the special line of "fashion running line" and "professional running line" are specially introduced in this season. The professional running line contains dual core damping function, which can effectively save physical fitness. Two

In terms of clothing, this season joined the "urban environmental protection series", with the theme of environmental protection and natural fabrics as design elements, promoting the spirit of natural harmony.

In addition, XTEP international also launched "outdoor series", which is resistant to wind and rain, and is warm and breathable inside. It is suitable for outdoor activities under various weather conditions.