AOKANG Brand Value Six Billion And One Hundred Million

The 100 year old global financial crisis has not only blocked the enthusiasm of Chinese enterprises' brand internationalization, but also provided an excellent opportunity for China's famous brands to go global.

On the morning of the morning of December 1st, the first time in Princeton, New York, the Ruifu global rankings released the list of the most valuable brands in China.

According to the report,

The brand value is 6 billion 119 million, which is the mainland of China.

The only brand in the industry.

This is the first time in the world financial center New York, known as the "storm eye", to release its famous Chinese brand and brand personas.

Ai Feng, head of the Chinese famous brand strategy and the deputy director of the China Famous Brand Strategy Promotion Committee, delivered a speech at the forum.

He believes that the sustained and rapid development of China's real economy is bound to play an important role in resisting the sweeping global financial turmoil.

"China's most valuable brand" is the core of China's real economy and the representative of excellent enterprises. Strengthening exchanges and cooperation between these enterprises and foreign enterprises to achieve "advantages docking" and "mutual benefit and win-win" is not only the internationalization of China's brand, but also an important measure for the world economy to get out of the predicament.

Unlike the past, the forum also released the first list of Chinese brand builders and the 2008 Chinese brand people of the year.

Haier, Zhang Ruimin, Lenovo Liu Chuanzhi and other 8 well-known entrepreneurs have been the first Chinese brand creator list; Austrian Kang Wangzhen Tao, Haier Yang Miao, Lenovo Yang Yuanqing and other 9 entrepreneurs have been awarded the brand's annual figures.

It is reported that this year released a total of

The 60 major brands of China, including Haier, Lenovo and so on, are distributed in

Sports goods, automobiles, appliances and other 19 industries, 32 product categories.

The average sales revenue of the 60 brands was 21 billion 932 million, of which the top 20 average income was 53 billion 141 million, an increase of 15.6% over the previous year.

The 60 most influential consumer brands in China, which have the largest number of international brands in the United States, have concentrated on the important achievements of brand building in the 30 years of reform and opening up.

AOKANG group is a national top 100 private enterprise which is mainly engaged in shoemaking, and is involved in the fields of commercial real estate, biological products, cross industry and cross regional development.

As the largest private sector in China

In the past two years, AOKANG ranks first among the top ten enterprises in China's industrial enterprises.

Enterprise led brand AOKANG

It has been named the leading brand of China's leather shoes, China's famous brand products, well-known trademarks and so on, and has become the only trademark brand of China's leather shoes industry.

AOKANG group also roots in the local market, but also Italy.

The first brand GEOX, Wanli Wei and other multinational companies to jointly expand the international market.

The strategic vision of "100 years AOKANG, global brand" is becoming the goal of every AOKANG employee.

In the past thirty years since reform and opening up, AOKANG has been the leader.

Enterprises adhere to the "integrity" and "quality" as the basis, with "fashion" and "comfort" as the pursuit, constantly enhance brand value, and in the brand culture, brand strategy, leveraging the Olympic Games, technological innovation and defense, anti-dumping and other aspects have made outstanding achievements.

AOKANG, together with the 60 major domestic brands, has carried the banner of "China's own brand".

"China's most valuable brand" has been released for 13 consecutive years. It is a ranking for China's leading industry and competitive consumer brand. Since 1995, it is the earliest research on brand value in China.

The research report is released once a year. It has become an important reference for investors, consumers and all sectors of society at home and abroad to understand Chinese brands.

The fourteenth brand issue this year is co sponsored by the US China International Cooperation and Exchange Promotion Association, the US Department of Commerce, the US SME management board, the Rui global ranking group, and Beijing brand asset appraisal Limited.

The collective appearance of China's most valuable brands in New York has attracted the attention of American businesses and investors.

Hundreds of American business representatives participated in the press conference of Chinese brands to further understand Chinese brands and seek opportunities to cooperate with Chinese enterprises.

It is also reported that the domestic press conference is scheduled to be held in Beijing on the afternoon of December 16th, when the 08 most valuable brands will be released in the United States.