Quanzhou'S "New Economic Map" Footwear Industry Begins To Leap
"The starting point is shoes and clothing industry, there are many possibilities at the end."
A few months ago, seven well-known wolves, Haitian, CABBEEN, gage and other more than 10 well-known traditional shoes and clothing enterprises gently moved the capital vane. The Fujian Fujian merchants investment Limited by Share Ltd, which was founded by its "Tuopai", will invest in the optical fiber and battery high-tech projects, and collectively enter the optical industry.
After that, capital market operations, exhibitions and market management, energy development and real estate projects will also enter the vision of this capital consortium.
From the traditional industries such as shoes and clothing to optoelectronics, finance, exhibition, energy and real estate, the mature private enterprises in Quanzhou have learned to "integrate" among the major industries.
The "Tuen Tuan cooperation" of the enterprises has benefited from the increasingly powerful industrial clusters.
On the way to billions of billions of dreams, Quanzhou's new and old industries will draw their own strong points on the "new economic map". By 2010, they will aggregate the total output value of 500 billion yuan and lead Quanzhou's economy to a new level.
Photoelectric exploration: Chaoyang industry to light "Optics Valley" dream
Over the past year or so, Quanzhou has become a shining black horse in the field of domestic optoelectronics.
With the joint efforts of government and enterprises, Quanzhou optoelectronics has signed over $10 billion over the past year, and has been over the past 7 years.
The strange word "Optics Valley" was first read by the major media.
This is also a new era of Quanzhou optoelectronics. Since the beginning of this century, the first batch of LED factories has been settled, and Quanzhou's photoelectric industry has never been so beautiful.
After harvesting the classic works of harmony photoelectric, crystal blue photoelectric, Guan Ke photoelectric science and Technology Park, Quanzhou photoelectric information industry base and long Zhao Guangfu, Quanzhou has never stopped: a few months ago, Taiwan funded enterprise Chuang Hui Guang has just brought the latest technology of CIGS thin film solar cell. Following that, a group of over 100 million yuan projects that can generate electricity, such as solar energy lamps and portable solar lights, have reached the "6. 18" signing platform.
In the dazzling big industry, the photoelectric industry that makes countless capitals is undoubtedly the Pathfinder of Quanzhou's new round of industrial development.
With the operation of these projects, Quanzhou photoelectric industry has completed the three major layout of solar photovoltaic industry, semiconductor lighting and liquid crystal display, and has formed cluster effects in their respective fields.
By conservative estimation, by 2010, only four or five top top projects will bring more than 20 billion yuan output value.
A few years later, with the "1 yuan LED chip output value can drive 100 yuan downstream products" planning, they will form more than 100 billion yuan of industrial chain effect.
Behind this, there are Ou Desheng, en Di, Jin Baoli, strong, Quan Chan, Dingli, golden sun and other large reserve forces to support Quanzhou's "Optics Valley" dream.
The same dream holds Quanzhou's "Medicine Valley": in the Quanzhou (Yongchun) bio Pharmaceutical Industrial Park, 11 commissioning projects and 7 construction projects are the first batch of owners of the park.
In the future, the biopharmaceutical industry that can "grow grass into gold" will cover the industrial chain of medicinal health products, proprietary medicines and natural medicines, and the output value of 10 billion yuan will be condensed.
Petrochemical orbit: new industries add weight
Three years ago, from the first stage of the Fuxing integration project, Quanzhou petrochemical industry's vision was aiming at a higher goal: building a national and even world-class petrochemical base.
Today, 23 petrochemical projects with over 50 million yuan have been put into operation in Quangang, and the 80% projects of the Fuxing integrated project have been completed. The two major "national brand" brands of the China Petrochemical Industry (Quangang) park and the national circular economy demonstration pilot (Quangang) park have finally settled down in Quanzhou's home safely.
If the photoelectric industry is only a pathfinder in Quanzhou, the petrochemical industry has already embarked on the track.
Soon, the output of 12 million tons of oil refinery and 1 million tons of aromatics, 800 thousand tons of ethylene, 800 thousand tons of polyethylene and 520 thousand tons of polypropylene will give Quangang the ability to compete in the petrochemical arena at home and even in the world.
The resulting annual output value of over 60 billion yuan can drive more than 150 billion yuan of petrochemical industrial clusters, and its extended product development will form a "banyan effect". New materials, light industry, textiles, electronics, automobiles and food may all be well received.
In addition to refining and chemical integration projects, Huian Sinochem heavy oil processing, Taishan petrochemical storage, Linde industrial gas and so on a number of hundred billion dollar big projects are ready to be released, and jointly connected to more than 50 square kilometers of the Quan Hui petrochemical park.
With the two big brands settled in Dongfeng, at the just concluded second cross strait petrochemical industry development forum, Quantai cooperation has delivered a new voice from the petrochemical industry: Taiwan business Chemical Investment Zone, Strait petrochemical trading market, logistics park oil and chemical products R & D and promotion and other projects will enter Quanzhou, plus more than 20 previously funded projects.
A large number of Taiwan petrochemical enterprises will be another growth pole after Quangang refinery.
The heavy weights in the Quanzhou industrial blueprint include: the largest ship repair and construction base in the southeast coast, including 300 thousand tons of ship repair projects, 100 thousand tons below shipbuilding projects and offshore projects, as well as the construction of Bai Yuan ship and Quanzhou yacht manufacturing base.
A special base for the production of special cars has gathered semi-trailer series, van, various emergency command vehicles, logging trucks, energy efficient city buses, luxury golf course special vehicles, etc.
Shoes and clothes leap: traditional industry marketing world
Just concluded the European Cup, a "Tobeno.1" slogan, let the national fans remember Hongxing Erke Quanzhou brand.
After winning the CCTV Games' advertising and naming rights with huge sums of money, Hongxing Erke, Li Lang and AI Deng Bao became the stars on the court side. The European Cup also deeply branded the imprint of the Quanzhou brand.
On the other side of the ocean, the US NBA authorized the first lingerie logo to be made to Quanzhou's Fir clothing.
The mode of signing contracts with players is not the mainstream of NBA strategy. Anta has launched the Houston training camp. PEAK is one of the biggest sponsors of this year's NBA caravan program. These are new ideas for overseas marketing.
It is undeniable that in the smoky world market, Quanzhou brand marketing has attracted the international top brands such as Disney, Colin, HI-TEC and England, and has provided a good platform for the traditional industries in overseas layout.
In addition to the appearance of Quanzhou shoes and clothing brands in the Spanish League, NBA, WN-BA, European Cup, snooker and so on, the owner of Dong Shi's umbrella industry also rushed to the UK and Ukraine to set up a stronghold. Quanzhou's hardware, auto parts and bathroom enterprises were collectively looking for agents in Dubai. MATTEL, the world's largest toy group, came to Dubai for the three time. Holland's food giants and the world's top 500 Procter & Gamble companies have joined the Quanzhou food enterprises, and many ceramic enterprises in Dehua chose to camp in Germany.
In Tanzania, Brazil, South Africa, Kenya, Korea and other countries, Quanzhou stone enterprises have already formed a scale.
Whether the success of shoes and clothing enterprises, or the wonderful performance of umbrella industry, building materials, food, toys and ceramic merchants, the traditional industries of Quanzhou, which have the advantage of clustering, have already had full horsepower on the way to the world, and will become a leap.
Logistics finance accelerates: service industry drives industrial clusters to run
"Developed Quanzhou makes the world, and Hongkong can do everything for it."
A few days ago, the Hongkong Trade Development Bureau again threw out Hydrangea to spring enterprises. In Fujian, Wu Wenhui, the representative of the Fujian District, said that the productive service industry seemed to have unlimited business opportunities compared with many new and old and old industries.
Not only does the financial sector, market development, brand marketing and international law all contain huge cooperation space, she also expects Hongkong's banking, retail, management, brand and other modern service industries to enter Quanzhou.
In the projects that have already landed in Quanzhou, the outline of producer services has appeared.
The total investment of about 10000000000 yuan in the west coast of the Taiwan Strait international procurement and regional logistics center project is moving the largest switch in Quanzhou's modern logistics industry. After 5 years, there will be nearly 100 billion yuan of international procurement, logistics and distribution pactions every year.
In all parts of the country, a number of new professional market investments such as "Quanzhou Strait electronic auto parts city", "Quanzhou Strait luggage and luggage logistics mall", Luojiang Jiate liquor beverage distribution center are also worth billions of dollars.
In the financial field, Quanzhou's industry and commerce, construction and other banks are trying to create the earliest Taiwanese guarantee circle. Behind this, private capital is gradually moving towards the financial sector. Seven wolves invest in the Bank of Quanzhou, and many well-known private enterprises such as Heng, Xun Xing and relatives have joined the Quanzhou commercial bank, Haitian textile and other 8 enterprises to join the Quanzhou credit Company limited by guarantee.
In addition, public technology service platforms such as technology development centers, entrepreneurial service centers, incubation bases, training centers and testing centers are building a new pattern of information and brand services.
A large number of private enterprises such as Qipai, Heng An, Anta, and nine Mu Wang have learned to use Mccann's bright, Ogilvy and other internationally renowned brands "outside brain" to enhance their influence.
In the expectation of Quanzhou, the blueprint of producer services in Quanzhou also includes the classic projects of modern logistics, tourism exhibition, financial services, science and technology information services, intermediary services and creative industries, such as the five major port logistics parks, the creative industrial park and the world trade center.
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