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    Italy Organized A Delegation To Participate In The First International Footwear Exhibition After Sichuan Earthquake

    2008/8/22 10:16:00 20

    International Footwear Exhibition ChengduItaly

    ???? From October 14 to 16 this year, Chengdu, Sichuan Province will hold the Third International Shopping Festival, the capital of women's shoes of China. This is "5? In the first large-scale international exhibition held in Sichuan after the 12 "Wenchuan earthquake, the Federation of Italian shoe makers, the Italian Marco regional Footwear Association and other business associations will participate in the exhibition. ?

    ???? According to Sichuan Economic Information Network on August 21, the Sichuan provincial government held a special press conference on August 20 to announce the preparations for the third international procurement festival of China Women's shoes city and Chengdu International Footwear and leather materials and equipment exhibition. The third international purchasing festival of 2008 Women's shoes capital of China will be held in Chengdu, Sichuan Province from October 14 to 16 this year? The first large-scale international exhibition held in Sichuan after the "12" Wenchuan earthquake is also a grand gathering with the largest number of participants and the largest scale in all previous procurement festivals. ?

    ???? This year's procurement festival will take the theme of "facing the world, building a platform, going into Sichuan, undertaking transfer", with "internationalization, specialization and branding" as the highlight, and taking the lead in implementing the "four in one" mode of "export factory, domestic factory, international exhibitor and shoe machine (shoe material) supplier" participating in and mutually beneficial. The festival is jointly sponsored by China Light Industry Federation, Sichuan Provincial People's government and China Leather Association, and hosted by Sichuan Provincial Department of Commerce and Chengdu Municipal People's government. ?

    ???? According to Cui Zhaoquan, deputy director of Sichuan Provincial Department of Commerce, in recent years, Sichuan has taken footwear as an important competitive export commodity, and vigorously supported and cultivated it, so that shoe export has sustained and rapid growth. In 2007, the export volume of Sichuan footwear products has reached 265 million US dollars, compared with 2000 ? The annual increase was 53 times. From January to July this year, the export unit price of Sichuan shoes increased by 1.4 times, with the export of 200 million US dollars, a rapid growth of 57.3%. The export of Sichuan shoes showed a good trend of both volume and price, and industrial upgrading. Footwear industry is one of the key industrial clusters planned by Sichuan Province. Sichuan footwear industry is mainly concentrated in Chengdu. Chengdu footwear industry has formed an industrial cluster with an output value of billions, accounting for 95% of the total export volume of shoes in the whole province. Footwear products have become one of the most distinctive and advantageous export products of Chengdu. As of 2008, there are more than 2000 shoe-making enterprises and more than 3000 shoe material supporting enterprises. At present, the national shoe industry is gradually forming in Guangzhou, Wenzhou, Quanzhou and Chengdu ?“ "Three states and one capital". ?

    ???? It is understood that in order to further form an influential global shoe industry system service platform, this year's purchase festival will add new "shoe machine, shoe material exhibition" and "finished shoes exhibition", gradually extending the original single product display to upstream and downstream, and transforming it into industrial chain display, so as to improve the overall competitiveness of the entire Sichuan industrial chain. At the same time, the world footwear (Chengdu) forum will be held at the same time during the festival to discuss the three themes of "gradient transfer of footwear industry in the context of globalization", "how to expand China's high-end consumer goods market" and "sound economic and trade development and safe logistics between China and Russia". The international procurement Festival is a platform to coordinate resources and dredge channels, Promote the overall improvement of Sichuan shoe industry. ?

    ???? In the procurement Festival, the first international luxury goods exhibition in Western China will be officially unveiled, and the world's top brands from 38 famous shoe companies around the world will participate in the exhibition. At the same time, international top luxury goods such as women's handbags and accessories will also be displayed. In addition, the international designer competition, foot model competition, shoe fashion evening party, the collection of veteran shoemakers and factories witnessing the development of the industry, as well as the "beautiful shoes storm" which affects the public's purchase upsurge, will make the festival colorful. ?

    ???? During the shopping festival, principals from nearly 50 major shopping malls in China, including Beijing Wangfujing group, Saite department store, Shanghai Yansha group and ITO Yokohama, will come to Sichuan to select shoes in person. There will be 6 well-known shoe industry organizations abroad, such as the Federation of famous shoe makers in Italy, the shoes Association of Italy's malcay region, the Spanish Federation of shoes industry, and the Spanish Elche Footwear Association, as well as 38 European first-class shoe enterprises such as Ballin and Giuseppe from Italy, etc., will participate in the festival. It is expected that more than 110 overseas professional purchasers will attend the festival. ?

    ???? After Wuhou District of Chengdu was awarded the national brand of "the capital of women's shoes in China" in 2006, women's shoes in Chengdu have become famous both at home and abroad. Many famous enterprises at home and abroad, such as paramount and Pierre? Cardan, Baili, Kangnai and red dragonfly are all OEM products in Chengdu. Famous brands in Sichuan, such as eminer, paizhongpai, Meili Dian, sanfenduo, Carmelo and ebaran, are favored by consumers at home and abroad. With Wuhou shoe district as the core, Chengdu shoe-making enterprises now have an annual output of 200 million pairs of women's shoes, ranking the third in China. So far, Chengdu women's shoes have been sold to 120 countries and regions in the world, with an annual export volume of 150 million US dollars, an increase of 192% over the same period of last year. ?

    ???? In this regard, Jiang Xianji, a consultant to the Sichuan provincial government, commented that "the earthquake had an impact on Sichuan's shoe industry, but it was not serious. Sichuan's shoe industry still has vigorous vitality." Therefore, the international procurement festival will not only actively promote the transfer of shoe industry, but also promote the economic development of Sichuan after the disaster.

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