Many Enterprises In Jinjiang Use Olympic Resources To Enhance Brand.
Reporters yesterday from Quanzhou inspection and quarantine department was informed that recently, a number of well-known enterprises in Jinjiang make full use of Olympic resources, further enhance brand value, and actively enter the international market.
Some companies play high frequency during the Olympic Games, "refueling, China!"
"Advertising" has collected DIY works on the Internet, some companies have issued new logo in advance, put up brand new advertisements at high frequencies during the Olympic Games; some companies have openly collected Olympic creative videos online, grafted the Olympic theme and reinterpreted the brand connotation.
Another enterprise organization senior management and national distributor to Beijing to cheer for the Olympic Games; another company sponsored "smile Beijing" 2008 volunteers civilized action, 40 thousand Olympic volunteers dressed in the company's clothing to welcome eight party guests.
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