Export Textile Enterprises: Eggs In Multiple Baskets To Ease Export Pressure

Export oriented, extensive and processing type are the general impression of the characteristics of the vast number of enterprises in Zhejiang Province in the past.

However, these three kinds of enterprises have been innovating in the face of many contradictions and problems under the current economic operation, and have found their own breakout and survival modes: market diversification, management lean, and industrial downstream.

Export enterprise: eggs are placed in multiple baskets to relieve pressure on export

Zhejiang is an export-oriented province. According to governor Lv Zushan, the province's dependence on economic exports has reached 52%. The most difficult part of the industrial economy is foreign trade export enterprises. Affected by global economic growth, RMB appreciation, export tax rebate rate reduction, international trade barriers and other factors, the export situation is not optimistic.

Under such circumstances, Zhejiang's export oriented enterprises began to diversify their markets and learn to put their eggs in different baskets.

Zhao Shenglie, deputy general manager of the Oriental Shenzhou Pearl Group in Shaoxing, said that 80% of Europe and the United States accounted for the original market structure.

In recent years, because of the diversification of export market, the proportion of European and American markets has dropped to about 60%, and the sales in Hongkong have expanded.

Hongkong sold only HK $10 million in 2007, and now it has been expanded to HK $30 million. At the same time, the domestic sales for the mainland have begun to start, and there are plans to open some facade shops to do wholesale and retail business in China.

Many clothing and silk production enterprises in Zhejiang have begun to choose from export to domestic sales.

The annual output value of 260 million yuan RMB Zhejiang multi Mongolia Jiale Clothing Co., Ltd. is mainly exported, 70% of which is settled in euros, and 30% is settled in US dollars. Zhang Cunhua, deputy general manager, calculates that the value of RMB has appreciated by 1%, and the profits of the industry have dropped by 6%.

To this end, the company began to prepare for the development of the domestic market, in May in Shanghai held a domestic market clothing conference.

In addition, some orders for Europe are also moving to Asia as far as possible.

In the performance of Changxin Keda silk Co., we can see that 80% products exported in 2007 amounted to US $18 million 700 thousand.

As the renminbi has appreciated and settled in euros, customers disagree.

Xu Fengqin, executive director of the company, said that this year the company plans to increase the proportion of domestic sales in order to offset the pressure brought by the appreciation of the renminbi.

Chen Ping, deputy general manager of Hanlong Weier Garments Co., Ltd., Hangzhou, said that the domestic market is being focused, and the proportion of domestic sales this year is about half.

At the baby and children's products procurement fair held in Hangzhou, Zhejiang enterprises, which had been looking overseas for a long time, actively participated in the exhibition and got the 1/3 booth.

Over the years, Zhejiang's foreign trade enterprises have generally focused on export sales and domestic sales, and their import and export structure has been out of balance for a long time.

Exports not only become the preference of many enterprises, but also generate path dependence. Many enterprises will only make exports, and many export dollars are used as settlement currencies.

Taking Tiantai County of Zhejiang Province as an example, the total amount of foreign exchange receipts totaled 295 million US dollars in 2007, of which US $285 million was used as settlement currency, accounting for 96.6%.

"Export market diversification, export to domestic sales, put eggs in different baskets, the biggest advantage is that they can walk on multiple legs and spread risks."

Zhang Handong, director of Zhejiang international economic and Trade Research Center, said.

The proportion of traditional trade partners such as the United States and the European Union in the proportion of Zhejiang's market share is decreasing year by year, and the proportion of emerging markets such as South America, Southeast Asia and China is on the rise, which has digested the market risks brought by many exchange rates, and at the same time, enterprises will also form new profit growth points.

Extensive Enterprises: careful calculation to solve the "internal friction" digestion cost pressure

How can we reduce costs in the internal production of enterprises when the price of upstream raw materials rises and the downstream links can not be released?

Under the current situation, this has become a topic that must be considered by some enterprises in Zhejiang province who are accustomed to extensive production.

In Changxing County, the rising price of upstream steel has been a difficult problem for nunli machinery Limited by Share Ltd.

To this end, enterprises lean production management, vigorously implement energy-saving technology.

"There are still many potential to tap within the enterprise."

Deputy general manager Zhou Xuejun said.

For example, from burning oil to burning natural gas, the cost of saving 2 million yuan per year is saved for enterprises. For example, the annual output of 800 thousand pport machinery vehicles is changed to a fixed putter, and the cost of each vehicle can be saved by 5 yuan.

In recent days, Aidi group, a leading manufacturer of valve production in Yuhuan County, is busy on the ice storage air conditioning project.

Li Jiade, chairman of the group, said that the electricity consumption of the enterprise itself is large, and the electricity consumption in Zhejiang is very intense in summer. The enterprises that do not install air conditioners are unable to operate, and the power consumption of the electric fans is large. Finally, the enterprise has come up with the method of using the ice making cold storage to arrange the air conditioning for the production workshops and office buildings, and it can save a lot of costs.

Some automobile and motorcycle distribution enterprises in Yuhuan County have invested millions of yuan, making use of night time ice making and recycling to achieve the effect of cooling in summer.

In order to achieve lean management, many enterprises in Zhejiang province spend a lot of money to hire management experts from outside to pform the production process.

Tian Neng international group introduced Taiwan Jianfeng group, a well-known international management organization, and put forward a systematic solution to the production site. From January to July this year, it is expected to generate about 20000000 yuan of benefits for enterprises.

The ASD company of Wenling, which produces kitchenware, absorbs excellent management experience from abroad and implements fine management. The cost is saved by about 47000000 yuan.

Ruan Guyu, director of the office of the Taizhou advanced manufacturing base, said that the local three gull group introduced the Toyota Corporation management mode. Through the lean pformation, the five warehouses were merged into a warehouse to save land costs. Through the pformation of production processes, the stopwatch is now used to lock the workshops, refine each process, increase production flow rate and save time and cost.

Processing enterprises: down the industrial chain to reduce sales pressure

Resource and market "two ends outside" is an important feature of enterprises in Zhejiang province.

Many business owners realized that under the inflation background caused by the sharp rise of international resources prices, the processing oriented enterprises in the province themselves had too much capacity and were in the middle of the production chain.