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    Industry Website Promotion Traffic Source

    2008/6/12 15:25:00 16

    Industry Website Promotion Traffic Source

    In the age of WEB2.0, web traffic = money.

    The reason why Baidu GG is so strong is that it can bring traffic to many websites.

    Of course, traffic is not a lot of money.

    It also involves the problem of how to convert this part of the flow into money.


    1 the biggest source of web traffic is the search engine.


    In China, GG Baidu YAHOO and SOSO. search engine traffic is fixed for a long time.

    Generally, it occupies a leading position in the early stage of website operation.


    2 advertising on commercial websites.

    There are various forms of advertising nowadays.

    Advertisements such as TV media, car magazines, newspapers, electronic magazines, website advertisements and so on can also bring a lot of traffic.

    However, traffic flow usually comes from the time limit of advertising. Once the advertising investment is stopped, the traffic will be sharply reduced.

    And the cost is relatively large.


    3 website links: in some large websites, especially in the same industry website exchange links, also can bring a certain amount of traffic.


    4 QQ group, forum, post bar, message board, email and abstract recommendation.

    If the method is right, it can also bring part of the traffic.


    5 incident speculation.

    Companies that are generally economically capable will adopt this approach.

    This method can bring unprecedented traffic in a short time.

    But the event itself is compelling.

    It is commonly used to prosecute * * * big companies for infringement.


    6 word of mouth publicity: This is the best traffic.

    Most of the traffic from that source is potential customers.

    But word of mouth needs to accumulate slowly.

    The early days are more difficult.


    7 promotion of sales staff.

    Commercial websites have a huge sales force.

    Telemarketing, e-mail tracking and so on are very few promotion modes.

    It can bring both traffic and popularity.

    It will play a certain role in promoting word of mouth publicity.


    8 when the exhibition and other large gatherings, provide small gifts such as paper bags, or issue business card leaflets.

    The effect is the same as the last one.


    9 website sponsor activities.

    This can bring traffic and at the same time expand visibility.


    10 cooperate with websites in the same industry.

    Sharing resources.


    11 customers directly enter our website address.

    This part of the source is relatively small in the earlier stage.

    And it needs to be promoted by other methods such as 6, 7 and so on.


    12 other sources of traffic.

    Such as (Baidu knows, blog, etc.).


    13 promotion of friends.


    14 SMS sending.

    I can often get a lot of commercialized information myself.

    If the house is open, what discount and so on.


    Last but not least, the most difficult source of web traffic.

    It is to form a culture.

    For example, if I want to search things, I will first think of using Baidu search.

    If I want to buy things online, I will first think of buying them on Taobao.

    If we can cultivate the concept of users.

    For example, if a user wants to buy or sell a product, the first thing we think of is our website * * * *, then it can be said that the website is really operating successfully.

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