"China Daily" Wealth Life Dating Zhang Xianliang

Zhang Xianliang, a national first class writer.

He was born in Nanjing in December 1936 and began his literary creation in early 50s.

In 1957, it was delimited as a "rightist". The labor pformation lasted for 22 years and was completely rehabilitated in 1979.

She has successively created works such as "soul and meat", "half of men are women", "greening tree", "habitual death" and so on. She has won the national excellent novel Award three times, and the representative work has been plated into seven languages in various countries in the world.

In 1992, after the speech of Deng Xiaoping's southern tour, he set out to set up a movie town in the western part of the town.

The following is the talk between Ye Rong and Zhang Xianliang, the host of Shanghai TV's financial interview program "fortune's life".

(included in the book "wealth life" published by the Shanghai Education Press in January 2003) Zhang Xianliang did not belong to the man who was born with high financial intelligence. He went through the sea entirely by accident.

And in those days when he was "fish in the Shang Hai", Zhang Xianliang, who had tasted too much wine in his life, did not feel that he could not do anything himself.

Ye Rong: Mr. Zhang, we all know that you are a famous writer in China. Why did you suddenly choose to go to sea 9 years ago?

Zhang Xianliang: I was carelessly changed into private ownership.

Because the third industry was founded at that time, that is, the West China Film and Television City, which I now run and manage, is commonly known as the Western movie city of fort town.

The Ningxia Federation of literary and Art Union has no funds to deport a building to the bank, but the building is the property of the state.

Then what shall I do?

As chairman, I am also the legal representative of the Ningxia Federation of literary and art circles. I want to start an enterprise, so I have to take my overseas plation as collateral.

They paid royalties to me, and the foreign exchange certificates were taken to the bank to mortgage. This is the source of funds.

But in the past second years, a document has been issued by the central government, and institutions and administrative units must be decoupled from the third industry.

This is when I am in a very difficult time, an entity has just started and will not have any profits. All the debts are on me. That is why I try my best to run the business.

If I do not run an enterprise, I will go bankrupt.

Because all my savings are in the bank.

This also reflects the interest driven mechanism. The clarity of property rights makes me virtually unconsciously establish a modern enterprise system.

Ye Rong: How did you find such a good place to live in town?

Zhang Xianliang: that's my first labor reform release.

I went to a farm, now the Nan Liang farm, as an agricultural worker.

At that time, I had some freedom to go to the fair and buy things.

They said there was a market near town in fort town.

When I went shopping, it was actually salt, because salt was sold at that time.

After I went, a wilderness was far away. There was no building nearby, not even a tree.

When I approached it, I saw a pile of earth that burst out of the loess soil. The mound had a positive force and gave me a great shock.

I find it very aesthetic, especially on the screen.

In 1981, when director Xie Jin was filming a wrangler based on your novel "soul and flesh", you took them there.

Zhang Xianliang: it should be said that Xie Jin's group is the second.

The first is Zhang Junzhao's "one and eight".

At that time, the photographer of "one and eight" was Zhang Yimou, who also had a strong impression of this town.

So, a few years later, when he made "Red Sorghum", he chose the town of fort.

"Red Sorghum" is from the town of fort to the world.

Ye Rong: it is reported that you are taking culture and art as the "second productivity".

Zhang Xianliang: Yes, comrade Deng Xiaoping said that science and technology are the primary productive forces.

Since there are first, it has second.

Then what is the second productive force?

Through my establishment of the Western movie city of the town of fort, it has been successful and has become the largest and most famous movie city in Western China.

Through such a process, I deeply realize that "second productivity" is culture and art.

Ye Rong: so, is it also the sediment of this culture and art displayed in the movie city?

Zhang Xianliang: Yes, film culture and art are a kind of vulgar culture, but it is even more attractive to tourists than the elegant culture.

Now that the place where Li Bai lived and where Du Fu lived, young people may not be very interested.

But it was Jiang Wen who lived there. It was Gong Li who lived there. It was Zhang Yimou who lived there. It was different from Ge Youzhu.

Jiang Wen used it, Gong Li used it, Zhang Yimou used it, it is not an ordinary teacup and teapot.

It is a cultural carrier.

It's just like who is going to wear shoes now.

Once these specific things are linked to their names, it is not a specific thing. It is a cultural carrier.

Ye Rong: cultural relics remain.

It is also possible that human destruction of natural landscapes may occur at the same time. Do you notice this problem?

Zhang Xianliang: now our tourist spots are overexploited. Overexploitation has destroyed its natural landscape and destroyed the original human landscape.

I pay great attention to this. I just let it change.

If it is old, I must make the old as old as the old.

You see, originally the town gate of the town of North Fort has collapsed, and the tourists come in and out of danger.

To repair the Shing Mun cave, I didn't even use the brick now. I used the bricks of Ming Dynasty to repair it.

I bought this brick from the common people's house at a high price and repaired the city gate well. This is one aspect.

Second, I constantly inject cultural and artistic connotations into it.

The Japanese said I was selling wild, and 80% of China was desolate, but it could not sell, and I could sell it.

In fact, desolation must have a high cultural and artistic taste of desolation.

Ye Rong: they say that you are selling a desolate place. Actually, I think you are accumulating some culture and art in your mind and selling it through a reasonable package.

There is a particularly famous example. They say you sold the the Yellow River water.

Zhang Xianliang: they are right.

The the Yellow River water I sell is the most expensive the Yellow River water in the world, because only 2CC of the Yellow River water, I will have to sell 10 yuan.

2CC as large as a drop of water, I want to wrap it up and package it with culture.

Ye Rong: How did you pack it?

Zhang Xianliang: you see many people on the market are selling Chinese knots.

Some of the Chinese knot is a copper coin, some are a gourd, some are a porcelain bottle and so on.

I suddenly think that Chinese knot is a symbol of Chinese traditional culture, and a symbol of good luck.

We often call the Yellow River a mother river and the Yellow River water should be the mother's milk.

I thought of naming the Yellow River water as the milk of the Chinese nation.

The middle hanging of Chinese knot is a crystal and pparent crystal. It can make any shape, it can be heart-shaped, gourd shaped, and can be cylindrical.

There are two drops of the Yellow River water in it.

But there must be a word, which is packaged in culture.

You see, my words are like this: the the Yellow River Valley is the birthplace of the Chinese nation.

Everyone agrees that the Yellow River has nurtured Chinese children since ancient times, so it is called "Mother River". This is the consensus of the whole nation.

There is a proverb called "the Yellow River is rich in Ningxia".

In the Yellow River, Ningxia, water is called "golden water" and "rich water", symbolizing prosperity, peace and auspiciousness.

I add the following sentence: Ningxia writer Zhang Xianliang wrote the the Yellow River water extracted from the river section of the Yinchuan the Yellow River bridge inscribed by Jiang Zemin.

I have specially extracted the water from the Yellow River, which has become a national place. The visitors not only brought back the milk of the Chinese nation, but also brought wealth, peace and auspiciousness.

You should not belittle these simple words. I have to have the consensus of the whole people, but also have its particularity, and the meaning that the Chinese nation has always pursued is wealth, peace and auspiciousness.

This small bottle is not expensive, 10 yuan, the cost is very low.

This is a good opportunity to give cultural content. This is an example of how culture can produce high added value.

The pen is still his weapon and still his fortune. In the past 20 years, Zhang Xianliang has been running between the business world and the literary world.

He has not stopped his pen while he meticulously manages the movie and TV town in the west of the town.

He has successively created many works such as "first kiss", "adolescence", "novel China", "unable to wake up", and won a wave of applause.

At the same time, he is still like a pure child, who persists in his pursuit of enthusiasm and enthusiasm.

Ye Rong: I particularly want to know how busy you are to deal with the relationship between literary creation and business management.

Zhang Xianliang: I have no spare time.

I can't tell which is my main business and which is my sideline.

Writing and movie city, I think these two aspects are very interesting to me.

You see, in the past 10 years, I have also published 6 books, nearly 100 words, and the movie and TV city has had some influence at home and abroad. I think it is all played out.

Ye Rong: you see, you need an enterprise to manage, the literature is not thrown away, and there are busy social activities.

Do you feel that your energy is not up to the mark, or have you ever thought of ignoring all these things and completely pulling out to a more casual life?

Zhang Xianliang: it's not free and empty.

And I learned driving when I was 65 years old.

Ye Rong: do you seem to be unable to get a driver's license at the age of 65?

Zhang Xianliang: let me relax, because I am 65 years old, the Commissioner of public security has approved a special treatment.

But I have to take the exam, because the car management says that if I have any problems, they will not be able to shoulder the responsibility.

So they can allow me to take a driving test, but they must be tested strictly.

I got a driver's license in a strict way, and I drove from Beijing to Yinchuan by myself.

Why do you want to try driving yourself?

Zhang Xianliang: I just want to add something to my life.

Ye Rong: looking back, I think life may give you more than ordinary people's suffering, but in fact, life gives you more experience.

Zhang Xianliang: to speak of wealth, I think my greatest asset is that I have more rich life experiences and experiences than ordinary people.

This is the most valuable asset in my life.